Fructis

Fructis is one of Laboratoires Garnier’s haircare brand. Garnier is an international company and is a mass market cosmetics brand of L’Oréal, that has aline of extensive range of beauty products. Fructis is their line of plant-derived extracts, and strengthening conditioners. Fructis is sold world wide in retailer stores.

BRAND • PACKAGING

Created the Fructis brand and packaging of the first Fructis haircare line, from concept to final production. Fructis was a huge success, after the first 3 months in stores in France, Garnier was already out of stock! A few years later the product was sold in stores in the USA.

Frustis smapoo and conditioner - first original designs
fructis first generation collection
Frustis ad